Friday, 5 February 2016

Thrive Launch- Natural Momma's Guide

So for those of you who frequent my blog you know that I am a pro natural/ cruelty free momma who has tried to live as ecologically friendly as possible for the sake of my family as well as our planet.
This means that I only buy eco friendly household products, I stopped buying any products that test on animals, I cloth diapered and so on,  and what I can say from this experience is that cruelty free and eco logically friendly products are often so difficult to find locally and in stores and I think this makes it so much more difficult for people to make the change, also as much as people are changing and evolving there isn’t always a host of pro natural information because let’s face it the larger manufacturers of the world don’t want you to stop buying their products they know their products are easier to get hold of and are often even cheaper and if more people started making the change they would lose out on a whole lot of money, unfortunately money is what drives the world, we need more people to start thinking about the future of our earth, our children’s futures to stop looking at profit and to make the change for the good of everyone not just themselves.
So that leads me to the new logo I now have displayed on my blog, for those eagle eyed readers yes I am talking about the Thrive Heart now displayed on the sidebar of my blog, this logo is linked to their website and I urge all you mommas out there to go on over and take a look.

Basically Thrive is in short a natural moms online guide it includes recipes, articles, online shopping links and a whole lot more
The Thrive Team consist of; Mia Blom, Jacqueline Baldwin, Janet Neilson and here is what these lovely ladies have to say about Thrive…
“Our journey began 9 years ago. We were mamas with new-borns, desperate for a bit of guidance.  Like all new mothers, we received a barrage of well-intentioned, but outdated information and opinions and had little access to fresh perspectives.  We knew that there were innovative and eco-friendly baby products out there, but were clueless where to find them.  It was not that long ago, but it was before social media, and we were based in the Garden Route – so we really were in the dark!

Necessity really is the mother of invention… we sourced products and articles that ‘felt good’ to us, inspired us and helped us survive and decided to share them!  So the Survival Guide for Families was born.  We printed A5 guides for 8 years – with distribution channels in the Garden Route, Johannesburg and Cape Town.

By the time the babies, who’d suckled while we burnt the midnight oil doing layouts, started ‘Big School’, we discovered that they weren’t the only things that had changed.  The world was a very different place!
It was time for us to change too!”
Why print?
Even eco paper did not feel light enough on the planet and totally unnecessary in a technologically changed world where sharing information, quickly and inexpensively is possible.
Why just survive?
We also realised that while there was a time (which most new parents will know well) when surviving was the best we could wish for on the average day, we had made good choices and our families had thrived. 
Why only help families with babies and young children?
Survival Guide for Families has evolved into  We will always hold young families very close to our hearts and ensure our website, app and Facebook feeds address this market, but we are broadening our scope to inform and inspire families as they evolve through all ages and stages of life. 
I absolutely love the fact that more ladies are taking this initiative are taking the stand and trying to share all this information with their fellow moms, the website has just launched and I already feel that there is so much wonderful information on there to offer, I know I have already pegged so many of the articles and yummy recipes myself.

As I said the logo does link to the website but they also have a Facebook Page as well as an Iphone app and Android app as well, how awesome is that these ladies thought of everything!

You can also find their Green Family Guide here and if you would like to find out more information or would like to be listed on their website as a natural/ ecologically friendly family company you can contact Jacqueline here.

No comments:

Post a Comment